By Oxfordshire PR agency named as one of the best in the world.
CubanEight, a leading PR & communications agency in Bicester has been named as one of the top channel-focused PR firms in the world by global analyst firm, Forrester.
This insight is based on hundreds of inquiries and advisory sessions with technology vendors and conversations with media executives globally.
Jay McBain, Principal Analyst, Channel Partnerships & Alliances at Forrester explains,
“The communications industry is facing a perfect storm of converging forces, from COVID-19 to the rise of influencer marketing and even AI. Journalists are under increasing pressure to produce results and get digital content out there at a rapid rate. PR needs to be a valuable content provider for the media, providing assets they can use to develop quick and meaningful stories. Agility is becoming one of the most important metrics for rating PR agencies.³”
CubanEight celebrated its 11th birthday this year, after being founded in 2009. The agency delivers B2B technology campaigns for global businesses, market-leaders and fast-growing disrupters, including Selligent, Signifyd, Rufus Leonard and more.
Sian Gaskell, Managing Director and founder of CubanEight said:
“This is an incredible honour to receive from such a well-regarded organisation as Forrester. So unexpected and even more significant as it came from the opinions of the journalists and clients and contacts we work with every day. So incredibly proud for the team that CubanEight was included in this global list and such a reflection of the work that we deliver for our clients. ”
Like most companies, CubanEight has had to adapt to the COVID-19 epidemic, but Ms. Gaskell credits her team in ‘making the agency what it is.’ She believes that the pandemic has made her team stronger and more resilient, enabling them to take advantage of opportunities for future success.
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