Fast-fashion brand plans to reuse, recycle and re-wrap this Christmas.
Fear not if you find yourself running out of wrapping paper this year, as fast-fashion brand Primark gives their iconic paper bags a Christmas make-over.
Printed with a classic red candy-cane print, Primark has doubled their brown paper shopping bags as wrapping paper this Christmas.
This comes after Primark stated they were committed to working toward becoming a more sustainable fashion brand.
This not only means you can put your shopping haul to good use, but you can also help the environment by recycling your old shopping bags.
Jodie Spragg, Style Editor at Primark, says:
“Gift giving is one of our fave parts of the festive season! Grab your scissors and tape, because all you’ll need for great gift wrap this Christmas is one of our paper bags”
“Just trim it to fit your gifts. If you’re crafty, you can even fold it origami-style to make star decorations”.
Of course, you won’t be able to grab one of these festive shopping bags until shops plan to re-open on the 2nd December.