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New advert encourages under-50s to get Covid jab

The government campaign is a 60-second video, with a cover of Dinah Washington’s What A Difference A Day Makes recorded by songwriter and artist Shells, has been produced for the effort.

The new advert is to encourage under 50s to get the Covid jab and also remind those who have already had a jab of the need to get their follow-up dose.

So far, 33,666,638 first vaccinations have been given out in the UK.

And with 12,587,116 second doses administered, a total of 46,253,754 jabs have been given out.

Health Secretary Matt Hancock said: “Vaccines are helping us get back to doing the things we have missed – they protect you and those around you.

“This campaign is a remarkable and poignant reminder of everything we’ve been through as a country and everything we have to look forward to – as well as the tireless efforts of our volunteers, NHS heroes and the British people.

“Every vaccination gives us hope and I urge everyone to take up the offer of a vaccine when it comes, as we continue on the path back to normality.”

The government is urging people aged 50 and under to get their Covid-19 vaccine in a new advertising campaign around the message: “Every vaccination gives us hope”.

The TV advert showcases the health workers and volunteers involved in the rollout across the UK, as well as some of the millions of people who have already had their jab.

The campaign will also run across radio, multi-cultural media, social media and on billboards across Manchester, Liverpool and London.

The 60-second ad, will make its debut during Emmerdale on ITV on Monday at 7.15pm,

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